Recent Publications (since 2015)


2017


Bollen, K. A., & Diamantopoulos, A. (2017). Notes on Measurement Theory for Causal-Formative Indicators: A Reply to Hardin. Psychological Methods, 22(3), 605-608. https://doi.org/10.1037/met0000149

Wagner, U. (2017). Otto Altenburger - eine Würdigung. In U. Wagner, & M. Schaffhauser-Linzatti (Eds.), Langfristige Perspektiven und Nachhaltigkeit in der Rechnungslegung (pp. 1 -9). Springer.

Davvetas, V., Diamantopoulos, A., & Liu, L. (2017). “Removing the Halo”: Why, When and How Regret Anticipation Helps Local Brands. In Proceedings of the 46th European Marketing Academy Conference

Kadić-Maglajlić, S., Boso, N., & Micevski, M. (2017). Role of Cross-Functional Goal Alignment and Emotional Labor in Linking Internal Marketing to Customer Satisfaction. In Proceedings of the 46th European Marketing Academy Conference

Micevski, M., Kadić-Maglajlić, S., Boso, N., Dewsnap, B., & Cadogan, J. (2017). Sales Intrafunctional Flexibility: Its Relationship to Performance and Moderating Effects of Customer Orientation and Role Stressors. In Proceedings of the 8th European Marketing Academy Regional Conference

Bachner, K., & Wagner, U. (2017). Shoppers' nonverbal behaviors as a cue for their shopping orientation. In Proceedings of the 8th EMAC CEE Regional Conference

Kolbl, Z., Arslanagic-Kalajdzic, M., & Diamantopoulos, A. (2017). Stereotyping Domestic and Foreign Brands: Navigating Brand Preference through Warmth and Competence. Paper presented at 26th Annual Consortium in International Marketing Research (CIMaR 2017), Florenz, Italy.

Kolbl, Z., Arslanagic-Kalajdzic, M., & Diamantopoulos, A. (2017). Stereotyping Global and Local Brands: Does Warmth or Competence Matter More for Consumer-Brand Identification? In Proceedings of the 8th European Marketing Academy Regional Conference

Pauser, S., & Wagner, U. (2017). The charismatic salesperson: The effects of charisma training on customer responses in personal selling – An experimental study. Paper presented at 46th European Marketing Academy Conference (EMAC 2017), Groningen, Netherlands.

Diamantopoulos, A., Herz, M., & Koschate-Fischer, N. (2017). The EU as Superordinate Brand Origin: An Entitativity Perspective. International Marketing Review, 34(2), 183-205. https://doi.org/10.1108/IMR-03-2015-0097

Reimann, O., Wagner, U., & Reisinger, H. (2017). The Impact of Celebrity Endorsement and Celebrity Co-branding on Perceived Quality: The Role of Celebrity Application Frequency Within a Brand. In F. J. Martínez-López, J. C. Gázquez-Abad, K. L. Ailawadi, & M. J. Yagüe-Guillén (Eds.), Advances in National Brand and Private Label Marketing (pp. 55 - 63). Springer. https://link.springer.com/chapter/10.1007/978-3-319-59701-0_7

Sichtmann, C., Davvetas, V., & Diamantopoulos, A. (2017). The Relational Value of a Brand's Perceived Globalness and Localness. Paper presented at Fifth French-Austrian-German Workshop on Consumer Behavior, Wien, Austria.

Davvetas, V., Sichtmann, C., & Diamantopoulos, A. (2017). The Relational Value of a Brand's Perceived Globalness and Localness. In Proceedings of the 8th European Marketing Academy Regional Conference

Sichtmann, C., Davvetas, V., & Diamantopoulos, A. (2017). The Relational Value of a Brand’s Perceived Globalness and Localness. Paper presented at 26th Annual Consortium in International Marketing Research (CIMaR 2017), Florenz, Italy.

Zabkar, V., Arslanagic-Kalajdzic, M., Micevski, M., Kadić-Maglajlić, S., & Dlačić, J. (2017). The Role of Emotional Intelligence in the Relationship Between Consumer Engagement and Sustainable Consumption. In Proceedings of the 8th European Marketing Academy Regional Conference

Micevski, M., Sichtmann, C., & Artner, S. (2017). The Role of the Cultural Match of Customer and Employee for the Service Satisfaction of Immigrants. In Proceedings of the 46th European Marketing Academy Conference

Diamantopoulos, A., Arslanagic-Kalajdzic, M., & Schischlik, N. (2017). Thinking or Feeling? The Moderating Role of Information Processing Modes on Country-of-Origin Effects. In Proceedings of the 46th European Marketing Academy Conference