Recent Publications (since 2015)
Showing entries 41 - 60 out of 560
2023
Matarazzo, M., Diamantopoulos, A., & Raff, A. (2023). “Buy local” campaigns in times of crisis: Insights from reactance theory. International Marketing Review, 40(7), 45-78. https://doi.org/10.1108/IMR-09-2022-0202
Szöcs, I., Diamantopoulos, A., & Luburic, G. (2023). Consumer Preferences for Domestic versus Foreign Brands: The Role of Consumer Characteristics and Brand Stereotypes. In Marketing – Eine Bilanz (pp. 155-168). SpringerGabler. https://doi.org/10.1007/978-3-658-39035-8_9
Szöcs, I., & Micevski, M. (2023). Consumer Responses to Brands’ Responsible Behavior: An Investigation through the Lens of Ambivalent Brand Stereotypes. In Proceedings of the Academy of Marketing Science World Marketing Conference
Szöcs, I., & Schubert, H. (2023). CSR transparency in online fashion retail and its impact on consumers' perceived value. In Approaches to Corporate Social Responsibility (pp. 108-125). Routledge.
Strauss, C., Amagasa, T., Kotsis, G., Tjoa, A. M., & Khalil, I. (Eds.) (2023). Database and Expert Systems Applications: 34th International Conference, DEXA 2023, Penang, Malaysia, August 28–30, 2023, Proceedings, Part II. Springer Nature Switzerland AG. Lecture Notes in Computer Science Vol. 14147 https://doi.org/10.1007/978-3-031-39821-6
Strauss, C., Amagasa, T., Kotsis, G., Tjoa, A. M., & Khalil, I. (Eds.) (2023). Database and Expert Systems Applications: 34th International Conference, DEXA 2023, Penang, Malaysia, August 28–30, 2023, Proceedings, Part I. Springer Nature Switzerland AG. Lecture Notes in Computer Science Vol. 14146 https://doi.org/10.1007/978-3-031-39847-6
Domuța, A. D., Libal, O., & Strauss, C. (2023). Health and Fitness Apps: An Analysis of Gamification Elements in Austria. CEUR Workshop Proceedings, 3609, 103-114. https://ceur-ws.org/Vol-3609/paper9.pdf
Wagner, U., Sepúlveda Simon, F., & Enke, M. (2023). Measuring Product Commoditization: Scale Development. Marketing ZFP - Journal of Research and Management, 45(4), 3-13. https://doi.org/10.15358/0344-1369-2023-4-3
Busse, V., & Strauss, C. (2023). Metaverse’s Virtual Reality and its impact on the buying behavior – an Empirical Study. In N. Khairova, T. Hamon, N. Grabar, & Y. Burov (Eds.), CoLInS 2023 - Computational Linguistics and Intelligent Systems 2023: Proceedings of the 7th International Conference on Computational Linguistics and Intelligent Systems. Volume II: Computational Linguistics Workshop Kharkiv, Ukraine, April 20-21, 2023 (pp. 426-435). CEUR-WS.org. CEUR Workshop Proceedings Vol. 3396 https://ceur-ws.org/Vol-3396/paper34.pdf
Strauss, C., Amagasa, T., Kotsis, G., Tjoa, A. M., & Khalil, I. (2023). Preface. In C. Strauss, T. Amagasa, G. Kotsis, A. M. Tjoa, & I. Khalil (Eds.), Database and Expert Systems Applications: 34th International Conference, DEXA 2023, Penang, Malaysia, August 28–30, 2023, Proceedings, Part II (pp. v-vi). Springer Science and Business Media, LLC. Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) Vol. 14147 Database and expert systems applications : proceedings of the international conference https://doi.org/10.1007/978-3-031-39821-6
Strauss, C., Amagasa, T., Kotsis, G., Tjoa, A., & Khalil, I. (2023). Preface. In C. Strauss, T. Amagasa, G. Kotsis, A. M. Tjoa, & I. Khalil (Eds.), Database and Expert Systems Applications: 34th International Conference, DEXA 2023, Penang, Malaysia, August 28–30, 2023, Proceedings, Part I (pp. v-vi). Springer Science+Business Media. Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) Vol. 14146 Database and expert systems applications : proceedings of the international conference https://doi.org/10.1007/978-3-031-39847-6
Schweiger, A. S., & Strauss, C. (2023). Remanufacturing and Refurbishment of Electronic Devices—Their Future from a Business Perspective. In Studies in Systems, Decision and Control (pp. 229-270). Springer Science and Business Media Deutschland GmbH. Studies in Systems, Decision and Control Vol. 462 https://doi.org/10.1007/978-3-031-25695-0_12
Diamantopoulos, A., Schlegelmilch, B., & Halkias, G. (2023). Taking the Fear out of Data Analysis: Completely Revised, Significantly Extended and Still Fun. (2 ed.) Edward Elgar Publishing.
Szöcs, I., Montanari, M. G., & Zambaldi, F. (2023). The Price of Corporate Social (Ir)Responsibility: Consumers’ Willingness to Pay for Domestic vs. Foreign Brands and the Role of Consumers Dispositions. In Proceedings of the European Marketing Academy EMAC.
Boric, S., & Strauss, C. (2023). User Reactions and Localization in the Video Game Industry: Developer and Publisher Dominances and Regional Release Date and Review Text Specifics. In N. Kryvinska, M. Gregus, & S. Fedushko (Eds.), Developments in Information and Knowledge Management Systems for Business Applications (Vol. 6, pp. 53-97). Springer Science and Business Media Deutschland GmbH. Studies in Systems, Decision and Control Vol. 466 https://doi.org/10.1007/978-3-031-27506-7_3
2022
Leppäaho, T., Jack, S. L., & Plakoyiannaki, E. (2022). Network Mechanisms in the Entry and Post-Entry Phases of Internationalization: Evidence from Finnish Family Firms. British Journal of Management, 33(4), 1991-2008. https://doi.org/10.1111/1467-8551.12564
Gidaković, P., Szöcs, I., Diamantopoulos, A., Florack, A., Egger, M., & Zabkar, V. (2022). The Interplay of Brand, Brand Origin, and Brand User Stereotypes in Forming Value Perceptions. British Journal of Management, 33(4), 1924-1949. https://doi.org/10.1111/1467-8551.12552
Leri, I., Florack, A., & Diamantopoulos, A. (2022). Social Media Endorsers and Brand Stereotypes: The Role of Endorser-Brand Fit. In Proceedings of the 13th EMAC Regional Conference
Strauss, C., Cuzzocrea, A., Kotsis, G., Tjoa, A. M., & Khalil, I. (Eds.) (2022). Database and Expert Systems Applications - 33rd International Conference, DEXA 2022 Vienna, Austria, August 22–24, 2022, Proceedings, Part I. Springer Nature Switzerland AG. Lecture Notes in Computer Science Vol. 13426 https://doi.org/10.1007/978-3-031-12423-5
Strauss, C., Cuzzocrea, A., Kotsis, G., Tjoa, A. M., & Khalil, I. (Eds.) (2022). Database and Expert Systems Applications - 33rd International Conference, DEXA 2022 Vienna, Austria, August 22–24, 2022, Proceedings, Part II. Springer Nature Switzerland AG. Lecture Notes in Computer Science Vol. 13427 https://doi.org/10.1007/978-3-031-12426-6
Showing entries 41 - 60 out of 560