Overcoming consumption barriers for conscious food products: The relevance of measures encouraging individual sensory imagery

Author(s)
Thomas Poscher, Roswitha Enzelberger, Kathrin Heim, Robert Fina, Elisabeth Steiner, Udo Wagner
Organisation(s)
Department of Marketing and International Business
External organisation(s)
Fachhochschule Wiener Neustadt
Publication date
2020
Peer reviewed
Yes
Austrian Fields of Science 2012
502020 Market research
Keywords
Portal url
https://ucris.univie.ac.at/portal/en/publications/overcoming-consumption-barriers-for-conscious-food-products-the-relevance-of-measures-encouraging-individual-sensory-imagery(d3f98ed0-d7c9-416d-be08-1ac5686e82bf).html