Crossmodal correspondences between color, smell and texture - Investigating sensory attributes of a body lotion
- Author(s)
- Udo Wagner, Elisabeth Steiner, Carmen Hartmann, Katharina Braun
- Organisation(s)
- Department of Accounting, Innovation and Strategy
- External organisation(s)
- Fachhochschule Wiener Neustadt
- Publication date
- 2019
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502019 Marketing
- Keywords
- Portal url
- https://ucris.univie.ac.at/portal/en/publications/crossmodal-correspondences-between-color-smell-and-texture--investigating-sensory-attributes-of-a-body-lotion(0021f1b4-a9a5-4621-9959-5369d1adc7c2).html