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27.05.2021
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Showing entries 103 - 105 out of 530
Akbari, K., & Wagner, U. (2021). Playing when paying and what happens next: Customer satisfaction and word-of-mouth intention in gambled price promotions. Schmalenbach Business Review (SBR), 73(2), 243 - 271. https://doi.org/10.1007/s41471-021-00110-y
Wagner, U., Jacob, I. C., Khanna, M., & Rai, K. A. (2021). Possession Attachment toward Global Brands: How the "World of Barbie" is Shaping the Mindsets of Millennial Girls. Journal of International Consumer Marketing, 33(4), 434-451. https://doi.org/10.1080/08961530.2020.1813671
Strauss, C. (2021). Preface. In C. Strauss, G. Kotsis, A. M. Tjoa, & I. Khalil (Eds.), Database and Expert Systems Applications 32nd International Conference, DEXA 2021 Virtual Event, September 27–30, 2021 Proceedings, Part II (Vol. 12924 LNCS, pp. v-vi). Springer. Lecture Notes in Computer Science
Showing entries 103 - 105 out of 530