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27.09.2022
12.04.2022
Publications
Showing entries 496 - 498 out of 561
Bauer, C., Kryvinska, N., & Strauss, C. (2016). The business with digital signage for advertising. In F. Ricciardi, & A. Harfouche (Eds.), Information and Communication Technologies in Organizations and Society: Past, Present and Future Issues (Vol. 15, pp. 285-302). Springer International Publishing AG . https://doi.org/10.1007/978-3-319-28907-6_19
Bauer, C., & Strauss, C. (2016). The dark side of Web 2.0: From self-marketing to self-destruction of music artists. Paper presented at First Workshop on Green (Responsible, Ethical, Social/Sustainable) IT and IS – the Corporate Perspective, Wien, Austria. Advance online publication.
Zabkar, V., Arslanagic-Kalajdzic, M., Diamantopoulos, A., & Florack, A. (2016). The Impact of Consumer Personality Traits on Global Brand Purchase Intentions: A Four-Country, Balkan Report. In Proceedings of the 7th European Marketing Academy Regional Conference
Showing entries 496 - 498 out of 561