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Showing entries 100 - 102 out of 562
Diamantopoulos, A., & Milivojevic, D. (2021). Consumer Xenocentrism vs. Consumer Animosity as Counteracting Forces on Purchase Behavior. Paper presented at 2021 AMA Global Marketing SIG Conference, Sizilien, Italy. https://www.amaglobalsig.org/conference-program-1
Diamantopoulos, A., Matarazzo, M., & Maack, M. (2021). The “Dark Side” of Consumer Xenocentrism: Compulsive Buying and Brand Addiction. Paper presented at 2021 AMA Global Marketing SIG Conference, Sizilien, Italy. https://www.amaglobalsig.org/conference-program-1
Diamantopoulos, A., Thoumrungronje, A., & Scherer, N. (2021). Consumer Xenocentrism and “Irrational” Consumer Behavior. In Proceedings of the 12th EMAC Regional Conference https://www.xcdsystem.com/emac/program/e2x9sXv/index.cfm?pgid=2345&RunRemoveSessionFilter=1
Showing entries 100 - 102 out of 562