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Showing entries 541 - 543 out of 577
Mladenow, A., & Strauss, C. (2015). Active Sourcing, Matching und Nachhaltigkeitskommunikation beim eRecruiting. In D. W. Cunningham, P. Hofstedt, K. Meer, & I. Schmitt (Eds.), INFORMATIK 2015: 45. Jahrestagung der Gesellschaft für Informatik, 28. September – 2. Oktober 2015 in Cottbus (pp. 483-494). Gesellschaft für Informatik e.V..
Grohs, R., Reisinger, H., & Woisetschläger, D. (2015). Attenuation of Negative Sponsorship Effects in the Context of Rival Sports Teams' Fans. European Journal of Marketing, 49(11/12), 1880-1901. https://doi.org/10.1108/EJM-01-2013-0010
Davvetas, V., Sichtmann, C., & Diamantopoulos, A. (2015). Can Global Brands Charge Price Premiums? Investigating the Effects of Perceived Brand Globalness on Consumers' Reservation Prices. In Proceedings of the 24th Annual Consortium for International Marketing Research: Building Bridges - Making Connections in Global World
Showing entries 541 - 543 out of 577