Let’s play on Facebook: using sentiment analysis and social media metrics to measure the success of YouTube gamers’ post types
- Author(s)
- Flora Poecze, Claus Ebster, Christine Strauss
- Organisation(s)
- Department of Accounting, Innovation and Strategy
- External organisation(s)
- Fachhochschule Burgenland
- Journal
- Personal and Ubiquitous Computing
- Volume
- 26
- Pages
- 901–910
- No. of pages
- 10
- ISSN
- 1617-4909
- DOI
- https://doi.org/10.1007/s00779-019-01361-7
- Publication date
- 12-2019
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 509014 Game research, 502050 Business informatics, 502019 Marketing
- Keywords
- ASJC Scopus subject areas
- Hardware and Architecture, Computer Science Applications, Management Science and Operations Research
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/ea91d596-e44d-4099-8eb2-bde3bc6a54b6