Thinking or Feeling? The Moderating Role of Information Processing Modes on Country-of-Origin Effects

Author(s)
Adamantios Diamantopoulos, Maja Arslanagic-Kalajdzic, Nicole Schischlik
Organisation(s)
Department of Accounting, Innovation and Strategy
External organisation(s)
Verbund (Österreichische Elektrizitätswirtschafts-AG)
Publication date
2017
Peer reviewed
Yes
Austrian Fields of Science 2012
502052 Business administration, 502020 Market research
Keywords
Portal url
https://ucrisportal.univie.ac.at/en/publications/4ab647ba-c940-40b7-82b2-ba221e244708