Role of Cross-Functional Goal Alignment and Emotional Labor in Linking Internal Marketing to Customer Satisfaction
- Author(s)
- Selma Kadić-Maglajlić, Nathaniel Boso, Milena Micevski
- Organisation(s)
- Department of Accounting, Innovation and Strategy
- External organisation(s)
- University of Sarajevo, University of Leeds
- Publication date
- 2017
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502052 Business administration, 502020 Market research
- Keywords
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/af799c94-a60b-4469-be2c-a61b36f95d6d