Explicit and implicit country-of-origin stereotypes: Using the stereotype content model to predict consumer responses.
- Author(s)
- Georgios Halkias, Arnd Florack, Adamantios Diamantopoulos, Johanna Palcu
- Organisation(s)
- Department of Accounting, Innovation and Strategy, Department of Occupational, Economic and Social Psychology, Department of Cognition, Emotion, and Methods in Psychology
- Publication date
- 2015
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 501021 Social psychology
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/explicit-and-implicit-countryoforigin-stereotypes-using-the-stereotype-content-model-to-predict-consumer-responses(673ce777-204e-4437-902b-3a0f490f2c67).html