Collaborative Shopping with the Crowd
- Author(s)
- Andreas Mladenow, Christine Bauer, Christine Strauss
- Abstract
The ubiquity of information and communication technologies (ICT) stimulate collaborative shopping and bring together customers with similar interests around the world to perform cooperative and collective online shopping. As a result, various models of collaborative online group buying are emerging. This paper analyses the phases of interaction during the shopping processes and provides a systematic categorization of the online group buying based on the top-down/ bottom-up crowd-shopping models. In addition, this paper discusses recent developments and challenges of group buying in order to contribute to future research directions within the field of collaborative online group buying.
- Organisation(s)
- StudiesServiceCenter Computer Science, Department of Accounting, Innovation and Strategy
- External organisation(s)
- Wirtschaftsuniversität Wien (WU)
- Volume
- 9320
- Pages
- 162-169
- No. of pages
- 8
- DOI
- https://doi.org/10.1007/978-3-319-24132-6_19
- Publication date
- 2015
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502050 Business informatics, 502052 Business administration
- Keywords
- ASJC Scopus subject areas
- General Computer Science, Theoretical Computer Science
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/49d116c0-405f-49c3-994c-172de05eeb4d