This dish smells creamy, I'll like it, I'll buy it - An examination of smell-texture correspondences and implications on liking, emotional responses and behavioral intentions

Author(s)
Elisabeth Steiner, Udo Wagner, S. Maurer, R. Steiner, K. Heim, R. Fina
Organisation(s)
Department of Accounting, Innovation and Strategy
External organisation(s)
Fachhochschule Wiener Neustadt
Publication date
2019
Peer reviewed
Yes
Austrian Fields of Science 2012
502019 Marketing
Keywords
Portal url
https://ucrisportal.univie.ac.at/en/publications/2ff2249a-87b2-4ab0-ad64-c74afeac8b1a