Attention to Country-of-Origin Information: An Eye-Tracking Approach

Author(s)

Johanna Palcu, Arnd Florack, Adamantios Diamantopoulos, Georgios Halkias

Organisation(s)

Department of Occupational, Economic and Social Psychology, Department of Accounting, Innovation and Strategy

Publication date

2017

Peer reviewed

Yes

Austrian Fields of Science 2012

501021 Social psychology, 502052 Business administration, 502020 Market research

Keywords

Portal url

https://ucrisportal.univie.ac.at/en/publications/attention-to-countryoforigin-information-an-eyetracking-approach(23748d08-83dd-42ad-a3b7-b2b63c8cd6b5).html