"I am excited, thus I pay more!" Emotions and Pay What You Want
- Author(s)
- Karl Akbari, Elisabeth Wolfsteiner, Udo Wagner
- Organisation(s)
- Department of Accounting, Innovation and Strategy
- Publication date
- 2017
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 502020 Market research
- Keywords
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/1c6af39c-2a1a-4e52-920a-8cd69dcf6862