Fallstudien aus der österreichischen Marketingpraxis 8
- Author(s)
- Udo Wagner, Heribert Reisinger, Karl Akbari
- Organisation(s)
- Department of Accounting, Innovation and Strategy
- Volume
- 8
- No. of pages
- 158
- Publication date
- 2018
- Austrian Fields of Science 2012
- 502019 Marketing
- Keywords
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/fallstudien-aus-der-oesterreichischen-marketingpraxis-8(125e6743-d4c1-4405-bfa0-56d1e35f0973).html