Fallstudien aus der österreichischen Marketingpraxis 7
- Author(s)
- Udo Wagner, Heribert Reisinger, Christopher Schwand
- Organisation(s)
- Department of Accounting, Innovation and Strategy
- External organisation(s)
- IMC Fachhochschule Krems
- Volume
- 7
- No. of pages
- 125
- Publication date
- 2016
- Austrian Fields of Science 2012
- 502019 Marketing
- Keywords
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/fallstudien-aus-der-oesterreichischen-marketingpraxis-7(0d9b9406-7519-456e-ba8f-2d1ad32b80cb).html