Recent Publications (since 2015)


2017


Kaczor, S., Kryvinska, N., & Strauss, C. (2017). Pitfalls in Servitization and Managerial Implications. In C. Cobanoglu, F. DeMicco, P. J. Moreo, & A. Morvillo (Eds.), Global Conference on Services Management (GLOSERV 2017) CONFERENCE PROCEEDINGS (pp. 116-120). Association of North America Higher Education International (ANAHEI). Proceedings of the International Interdisciplinary Business and Economics Conference

Stavraki, G., Plakoyiannaki, E., & Anninou, I. (2017). From Ear to Eye: Discerning the Multiplicity in Consumers Selves through Collage Visual Data. Paper presented at 5th International Conference on Contemporary Marketing Issues, Thessaloniki, Greece.

Kampouri, K., & Plakoyiannaki, E. (2017). Heterogeneity on Family Businesses’ Decision Modes on Foreign Partner Choices. Paper presented at 5th International Conference on Contemporary Marketing Issues, Thessaloniki, Greece.

Bauer, C., Kholodylo, M., & Strauss, C. (2017). Music Recommender Systems - Challenges and Opportunities for Non-Superstar Artists. 21-32. Paper presented at 30th Bled Conference, Bled, Slovenia.

Stoian, M-C., Dimitratos, P., & Plakoyiannaki, E. (2017). Knowledge Dimensions of Micromultinational Enterprises: An Interpretive Approach across Managers and Advisers. Paper presented at 44th Academy of International Business, Reading, United Kingdom.

Kadić-Maglajlić, S., Arslanagic-Kalajdzic, M., Micevski, M., Michaelidou, N., & Nemkova, E. (2017). Controversial Advert Perceptions in SNS Advertising: The Role of Ethical Judgement and Religious Commitment. Journal of Business Ethics, 141(2), 249-265. https://doi.org/10.1007/s10551-015-2755-5

Bauer, C., Kholodylo, M., & Strauss, C. (2017). Music recommender systems challenges and opportunities for non-superstar artists. In 30th Bled eConference: Digital Transformation - From Connecting Things to Transforming our Lives, BLED 2017 (pp. 21-32). Association for Information Systems Electronic Library, AISeL. https://doi.org/10.18690/978-961-286-043-1.3

Palcu, J., Florack, A., Diamantopoulos, A., & Halkias, G. (2017). Attention to Country-of-Origin Information: An Eye-Tracking Approach. In Proceedings of the American Marketing Association Winter Educators’ Conference

Brasseur, T-M., Strauss, C., & Mladenow, A. (2017). Business Model Innovation to Support Smart Manufacturing. Paper presented at Americas Conference on Information Systems, Boston, United States. http://aisel.aisnet.org/cgi/viewcontent.cgi?article=1008&context=sigbd2017