Recent Publications (since 2015)
Showing entries 361 - 380 out of 564
2017
Zabkar, V., Arslanagic-Kalajdzic, M., Diamantopoulos, A., & Florack, A. (2017). Brothers in Blood, Yet Strangers to Global Brand Purchase: A Four-Country Study of the Role of Consumer Personality. Journal of Business Research, 80(November), 228-235. https://doi.org/10.1016/j.jbusres.2017.06.006
Kadić-Maglajlić, S., Micevski, M., Arslanagic-Kalajdzic, M., & Lee, N. (2017). Customer and Selling Orientations of Retail Salespeople and the Sales Manager's Ability-to-Perceive-Emotions: A Multi-Level Approach. Journal of Business Research, 80(November), 53-62. https://doi.org/10.1016/j.jbusres.2017.06.023
Halkias, G., Micevski, M., Diamantopoulos, A., & Milchram, C. (2017). Exploring the Effectiveness of Foreign Brand Communication: Consumer Culture Ad Imagery and Brand Schema Incongruity. Journal of Business Research, 80, 210-217. https://doi.org/10.1016/j.jbusres.2017.04.018
Garaus, M., Wagner, U., & Manzinger, S. (2017). Happy grocery shopper: The creation of positive emotions through affective digital signage content. Technological Forecasting & Social Change, 124, 295 - 305. https://doi.org/10.1016/j.techfore.2016.09.031
Micevski, M., Kadić-Maglajlić, S., Banerjee, S., Cadogan, J., & Lee, N. (2017). Is It Better to Be Both Nice and Nasty? Investigating the Co-Occurrence of Sales Manager Aggressiveness and Caring. Journal of Business Research, 80(November), 266-276. https://doi.org/10.1016/j.jbusres.2017.05.018
Davvetas, V., & Diamantopoulos, A. (2017). "Regretting your Brand-Self?" The Moderating Role of Consumer-Brand Identification on Consumer Responses to Purchase Regret. Journal of Business Research, 80(November), 218-227. https://doi.org/10.1016/j.jbusres.2017.04.008
Kaczor, S., Kryvinska, N., & Strauss, C. (2017). Pitfalls in Servitization and Managerial Implications. In C. Cobanoglu, F. DeMicco, P. J. Moreo, & A. Morvillo (Eds.), Global Conference on Services Management (GLOSERV 2017) CONFERENCE PROCEEDINGS (pp. 116-120). Association of North America Higher Education International (ANAHEI).
Diamantopoulos, A., Florack, A., Halkias, G., & Palcu, J. (2017). Explicit versus Implicit Country Stereotypes as Predictors of Product Preferences: Insights from the Stereotype Content Model. Journal of International Business Studies, 48(8), 1023-1036. https://doi.org/10.1057/s41267-017-0085-9
Gineikiené, J., & Diamantopoulos, A. (2017). I Hate Where It Comes From But I Still Buy It: Countervailing Influences of Animosity and Nostalgia. Journal of International Business Studies, 48(8), 992-1008. https://doi.org/10.1057/s41267-017-0097-5
Stavraki, G., Plakoyiannaki, E., & Anninou, I. (2017). From Ear to Eye: Discerning the Multiplicity in Consumers Selves through Collage Visual Data. Paper presented at 5th International Conference on Contemporary Marketing Issues, Thessaloniki, Greece.
Kampouri, K., & Plakoyiannaki, E. (2017). Heterogeneity on Family Businesses’ Decision Modes on Foreign Partner Choices. Paper presented at 5th International Conference on Contemporary Marketing Issues, Thessaloniki, Greece.
Herz, M., & Diamantopoulos, A. (2017). I use it but will tell you that i don't: Consumers' Country-of-Origin Cue Usage Denial. Journal of International Marketing, 25(2), 52-71. https://doi.org/10.1509/jim.16.0051
Bauer, C., Kholodylo, M., & Strauss, C. (2017). Music Recommender Systems - Challenges and Opportunities for Non-Superstar Artists. 21-32. Paper presented at 30th Bled Conference, Bled, Slovenia.
Stoian, M.-C., Dimitratos, P., & Plakoyiannaki, E. (2017). Knowledge Dimensions of Micromultinational Enterprises: An Interpretive Approach across Managers and Advisers. Paper presented at 44th Academy of International Business, Reading, United Kingdom.
Kadić-Maglajlić, S., Arslanagic-Kalajdzic, M., Micevski, M., Michaelidou, N., & Nemkova, E. (2017). Controversial Advert Perceptions in SNS Advertising: The Role of Ethical Judgement and Religious Commitment. Journal of Business Ethics, 141(2), 249-265. https://doi.org/10.1007/s10551-015-2755-5
Garaus, M., Wagner, U., & Bäck, A. (2017). The effect of media multitasking on advertising message effectiveness. Psychology & Marketing, 34(2), 138-156. https://doi.org/10.1002/mar.20980
Kampouri, K., Plakoyiannaki, E., & Leppäaho, T. (2017). Family business internationalisation and networks: emerging pathways. Journal of Business and Industrial Marketing, 32(3), 357-370. https://doi.org/10.1108/JBIM-04-2015-0066
Bauer, C., Kholodylo, M., & Strauss, C. (2017). Music recommender systems challenges and opportunities for non-superstar artists. In 30th Bled eConference: Digital Transformation - From Connecting Things to Transforming our Lives, BLED 2017 (pp. 21-32). Association for Information Systems Electronic Library, AISeL. https://doi.org/10.18690/978-961-286-043-1.3
Pauser, S., & Wagner, U. (2017). A wearable personal sales coach: Using sociometric badges to capture nonverbal behavior - a field study. In Proceedings of the 8th EMAC CEE Regional Conference
Steiner, E., & Wagner, U. (2017). Amodal, sensory information on product packages: Effects for different categories of packaged food products. In Proceedings of the 8th EMAC CEE Regional Conference
Showing entries 361 - 380 out of 564