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27.05.2021
26.05.2021
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Showing entries 358 - 360 out of 560
Kadić-Maglajlić, S., Micevski, M., Arslanagic-Kalajdzic, M., & Lee, N. (2017). Customer and Selling Orientations of Retail Salespeople and the Sales Manager's Ability-to-Perceive-Emotions: A Multi-Level Approach. Journal of Business Research, 80(November), 53-62. https://doi.org/10.1016/j.jbusres.2017.06.023
Halkias, G., Micevski, M., Diamantopoulos, A., & Milchram, C. (2017). Exploring the Effectiveness of Foreign Brand Communication: Consumer Culture Ad Imagery and Brand Schema Incongruity. Journal of Business Research, 80, 210-217. https://doi.org/10.1016/j.jbusres.2017.04.018
Garaus, M., Wagner, U., & Manzinger, S. (2017). Happy grocery shopper: The creation of positive emotions through affective digital signage content. Technological Forecasting & Social Change, 124, 295 - 305. https://doi.org/10.1016/j.techfore.2016.09.031
Showing entries 358 - 360 out of 560