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27.05.2021
26.05.2021
Publications
Showing entries 481 - 483 out of 560
Akbari, K. (2016). Multi-Tier Pay What you Want. Paper presented at 1st EMAC Junior Faculty & Doctoral Student Research Camp, Wien, Austria.
Weitzl, W., Wolfsteiner, E., Wagner, U., & Einwiller, S. (2016). My Friends say: Best Product Ever! The Critical Role of Source Credibility and Product Type for Positive vs. Negative Online Review Influence. In Proceedings of the Global Marketing Conference
Akbari, K. (2016). ÖBB AG - FIT 2015: Kundenorientiert zum Erfolg. In U. Wagner, H. Reisinger, & C. Schwand (Eds.), Fallstudien aus der österreichischen Marketingpraxis 7: Ein Arbeitsbuch zu den Grundzügen des Marketings (Vol. 7, pp. 1 - 11). Facultas.
Showing entries 481 - 483 out of 560