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Publications

Kampouri, K., & Plakoyiannaki, E. (2021). Entry Modes in Foreign Market Entry and Post-Entry Operations of Family-Managed Firms. In Palgrave Handbook on Family Firm Internationalization

Wagner, U., & Hildebrandt, L. (2021). Entwicklungslinien der quantitativen Marketingforschung im deutschsprachigen Raum. In W. Matiaske, & D. Sadowski (Eds.), Ideengeschichte der BWL II: Produktion, OR, Innovation, Marketing, Finanzierung, Nachhaltigkeit, ÖBWL, Internationales Management SpringerGabler.

Boric, S., & Strauss, C. (2021). Exploiting Heterogenous Web Data – A Systematic Approach on the Example of Nintendo Switch Games. In iiWAS2021: The 23rd International Conference on Information Integration and Web Intelligence (pp. 69-73). Association for Computing Machinery (ACM). ACM International Conference Proceeding Series https://doi.org/10.1145/3487664.3487674