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Showing entries 4 - 6 out of 597
Leri, I., Florack, A., Diamantopoulos, A., & Arslanagic-Kalajdzic, M. (Accepted/In press). How influencer stereotypes impact brand stereotypes: a multilevel perspective on stereotype content transfer. Journal of Brand Management. https://doi.org/10.1057/s41262-026-00441-3
Kramer, B. P., Kotsis, G., Strauss, C., & Mladenow, A. (2026). The Impact of Incremental eService Changes on Customer Experience: A Conceptual Review. In E. Pardede, Q. Ma, G. Kotsis, T. Amagasa, A. Nadamoto, & I. Khalil (Eds.), Information Integration and Web Intelligence - 27th International Conference, iiWAS 2025, Proceedings: 27th International Conference, iiWAS 2025 Matsue, Japan, December 8–10, 2025 Proceedings (pp. 326-333). Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-3-032-11976-6_24
Garaus, M., Treiblmaier, H., Wagner, U., & Garaus, C. (2025). Innovating the experience economy: How novel technologies transform customer experiences. Digital Business, 5(2), 1-9. Article 100134. https://doi.org/10.1016/j.digbus.2025.100134