News
Studies
Research
Publications
Showing entries 535 - 537 out of 580
Halkias, G. (2015). Mental Representation of Brands: A Schema-Based Approach to Consumers’ Organization of Market Knowledge. Journal of Product & Brand Management, 24(5), 438 - 448. https://doi.org/10.1108/JPBM-02-2015-0818
Bauer, C., & Strauss, C. (2015). Educating artists in management: An analysis of art education programmes in DACH region. Cogent Education, 2(1), Article 1045217. https://doi.org/10.1080/2331186X.2015.1045217
Widhalm, M., Mladenow, A., & Strauss, C. (2015). E-Appointment Plattformen zur Effizienzsteigerung und Umsatzgenerierung: eine Branchenanalyse. HMD : Praxis der Wirtschaftsinformatik, 52(3), 401-417. https://doi.org/10.1365/s40702-015-0140-6
Showing entries 535 - 537 out of 580