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Showing entries 490 - 492 out of 591
Bursuk, I., Mladenow, A., & Strauss, C. (2016). Co-Founder Search for Tech Start-ups in Europe: An empirical study. First Workshop on Green (Responsible, Ethical, Social/Sustainable) IT and IS – the Corporate Perspective, Wien, Austria. Advance online publication.
Sichtmann, C., Benoit, S., & Hartmann, J. (2016). Consumer Willingness to Pay for Responsible and Irresponsible Product Attributes: Insights from Incentive -Compatible Measurement Approaches. In Proceedings of the 2016 Winter Marketing Academic Conference (Winter AMA): What Happens in Marketing, Stays Digital: Rethinking Marketing in the Era of Unlimited Data
Balabanis, G., & Diamantopoulos, A. (2016). Consumer Xenocentrism as Determinant of Foreign Product Preference: A System Justification Perspective. Journal of International Marketing, 24(3), 58-77. https://doi.org/10.1509/jim.15.0138
Showing entries 490 - 492 out of 591











