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Showing entries 457 - 459 out of 580
Sarstedt, M., Diamantopoulos, A., Salzberger, T., & Baumgartner, P. (2016). Selecting Single Items to Measure Doubly Concrete Constructs: A Cautionary Tale. Journal of Business Research, 69(8), 3159-3167. https://doi.org/10.1016/j.jbusres.2015.12.004
Sarstedt, M., Diamantopoulos, A., & Salzberger, T. (2016). Should We Use Single Items? Better Not. Journal of Business Research, 69(8), 3199-3203. https://doi.org/10.1016/j.jbusres.2016.02.040
Ebster, C. (2016). Warteschlangen, Duftmarketing und Charismaforschung. Erlebnis: Einkauf?. Radio show
Showing entries 457 - 459 out of 580











