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Department of Marketing and International Business
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University of Vienna - Main page Department of Marketing and International Business
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Welcome to the Department of Marketing and International Business

Welcome to the Department of Marketing and International Business

Welcome to the Department of Marketing and International Business

Welcome to the Department of Marketing and International Business

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  • University of Vienna
  • Faculty of Business, Economics and Statistics
  • Department of Marketing and International Business


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27.05.2021
 

Willkommen am Institut, Dr. Makri

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26.05.2021
 

MOR 2020-2021 Best Senior Editor Award

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26.05.2021
 

Journal of International Marketing: #1 Most Prolific Author 1993-2019

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Publications

Showing entries 1 - 3 out of 563
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Auer-Zotlöterer, K., & Maurer, A. (2025). Die Familie Strauss und ihr Erfolgsrezept - damals wie heute: Wie schafft es eine Musikerfamilie im 19. Jahrhundert, ein "Musikmonopol" aufzubauen, und welchen Marketing-Wert hat der Name (Johann) Strauss heute für Österreich und insbesondere Wien? . Radio show
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Horun, P., & Strauss, C. (2025). Cloud-Based Approach on Genetic Data Imputation Parameters Optimization. 279 - 286. Paper presented at IDDM 2024 International Conference on Informatics & Data-Driven Medicine 2024, Birmingham, United Kingdom. https://ceur-ws.org/Vol-3892/short4.pdf
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Szöcs, I., & Montanari, M. G. (2025). Price-related consequences of corporate social (ir)responsibility. Journal of Business Research, 186, Article 114985. https://doi.org/10.1016/j.jbusres.2024.114985
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Showing entries 1 - 3 out of 563
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Contact

Department of Marketing and International Business
Oskar-Morgenstern-Platz 1
1090 Vienna



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University of Vienna | Universitätsring 1 | 1010 Vienna | T +43-1-4277-0

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University of Vienna | Universitätsring 1 | 1010 Vienna | T +43-1-4277-0

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