News
Studies
Research
Publications
Showing entries 388 - 390 out of 566
Ernst, C., Mladenow, A., & Strauss, C. (2017). Collaboration and crowdsourcing in emergency management. International Journal of Pervasive Computing and Communications, 13(2), 176-193. https://doi.org/10.1108/IJPCC-03-2017-0026
Micevski, M., & Michaelidou, N. (2017). Consumers' Ethical Perceptions of Social Media Analytics Practice: Modeling Outcomes. In Proceedings of the 8th European Marketing Academy Regional Conference
Reimann, O., Reisinger, H., & Wagner, U. (2017). Consumers' Perception of Celebrity Endorsement and Celebrity Co-Branding: Similarities and Differences. Paper presented at 39th Annual ISMS Marketing Science Conference, United States.
Showing entries 388 - 390 out of 566