News

Publications

Showing entries 352 - 354 out of 564
Stocchi, L., Michaelidou, N., Pourazad, N., & Micevski, M. (2018). The Rules of Engagement: How to Motivate Consumers to Engage with Branded Mobile Apps. Journal of Marketing Management, 34(13-14), 1196-1226. https://doi.org/10.1080/0267257X.2018.1544167
More...
Pawlak, M., Poniszewska-Maranda, A., & Kryvinska, N. (2018). Towards the intelligent agents for blockchain e-voting system. Procedia Computer Science, 141, 239-246. https://doi.org/10.1016/j.procs.2018.10.177
More...
Ebster, C., & Khalil, R. (2018). Trader Joe's - An Experiential Discount Retailer Conquers the Culinary Seas. In U. Wagner, H. Reisinger, & K. Akbari (Eds.), Fallstudien aus der österreichischen Marketingpraxis 8 (1 ed., Vol. 8, pp. 15-28). Facultas.
More...
Showing entries 352 - 354 out of 564