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Showing entries 346 - 348 out of 563
Sichtmann, C., Davvetas, V., & Diamantopoulos, A. (2018). The Global/Local Product Attribute: Decomposing and Predicting Attribute Weight and Preference in Developed and Emerging Markets. Paper presented at American Marketing Association (AMA) Global Marketing Special Interest Group Conference, Santorini, Greece.
Sichtmann, C., Davvetas, V., & Diamantopoulos, A. (2018). The Global/Local Product Attribute: Decomposing and Predicting Attribute Weight and Preference in Developed and Emerging Markets. In Academy of International Business (AIB) Annual Meeting
Garaus, M., & Wagner, U. (2018). The influence of digital signage on the waiting experience and store satisfaction. In Proceedings for 2018 AMA Winter Academic Conference (Vol. 29)
Showing entries 346 - 348 out of 563