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Showing entries 394 - 396 out of 560
Wagner, U. (2017). From the Conference Chair. In 2017 Global Fashion Management Conference (pp. 5).
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Davvetas, V., & Halkias, G. (2017). Global and Local Brand Stereotypes: Affect, Approach-Avoidance Behavior, and Consumer-Brand Relationship Building. Paper presented at 26th Annual Consortium in International Marketing Research (CIMaR 2017), Florenz, Italy.
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Stoian, M.-C., Dimitratos, P., & Plakoyiannaki, E. (2017). How Far Can They Go? An Analysis of International Performance in Micromultinational Enterprises and Exporting SMEs. In BAM2017 Conference Proceedings
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Showing entries 394 - 396 out of 560