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Publications

Akturan, U., Wagner, U., & Pauser, S. (2019). Deviant Behaviors in Ads: A Cross-Cultural Study. In 2019 EMAC Regional Conference Proceedings

Wagner, U., & Strobl, S. (2019). Do consumers' value systems impact their consumption of sustainable groceries? An intercultural study. In Proceedings of the 8th International Conference on Social responsibiltiy, Ethics and Sustainable Business