aktuelle Publikationen (ab 2015)
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2020
Diamantopoulos, A., Egger, M., Florack, A., Gidaković, P., Kolbl, Z., Szöcs, I., & Zabkar, V. (2020). On the Interplay of Brand Origin, Brand and Brand User Stereotypes. in Proceedings of the 11th EMAC Regional Conference http://proceedings.emac-online.org/index.cfm?abstractid=R2020-83474&On%20the%20Interplay%20of%20Brand%20Origin,%20Brand%20and%20Brand
Diamantopoulos, A., Matarazzo, M., & Petrychenko, A. (2020). One More Time: Does Country Image Influence Consumers' Willingness to Pay? in Proceedings of the 11th EMAC Regional Conference http://proceedings.emac-online.org/index.cfm?abstractid=R2020-84338&One%20More%20Time:%20Does%20Country%20Image%20Influence%20Consum
Sichtmann, C., & Bourdin, D. (2020). The Relationship between Service Staff Accents and Customer Participation: An Examination of Mediators. in Proceedings of the 11th EMAC Regional Conference http://proceedings.emac-online.org/index.cfm?abstractid=R2020-83948&The%20Relationship%20between%20Service%20Staff%20Accents%20and
Davvetas, V., Diamantopoulos, A., & Liu, L. (2020). Lit Up or Dimmed Down? Why, When, and How Regret Anticipation Affects Consumers' Use of the Global Brand Halo. Journal of International Marketing, 28(3), 40-63. https://doi.org/10.1177/1069031X20910112
Kolbl, Z., Diamantopoulos, A., Arslanagic-Kalajdzic, M., & Zabkar, V. (2020). Do Brand Warmth and Brand Competence Add Value to Consumers? A Stereotyping Perspective. Journal of Business Research, 118(September), 346-362. https://doi.org/10.1016/j.jbusres.2020.06.048
Kampouri, K., Plakoyiannaki, E., & Hajidimitriou, Y. (2020). Emotions in International Decisions: A systematic review and synthesis. Beitrag in 13th Annual Conference of the EuroMed Academy of Business (EMAB), Unbekannt/undefiniert.
Kampouri, K., Plakoyiannaki, E., & Hajidimitriou, Y. (2020). Failures in International Partnerships: the role of SEW in family firms. Beitrag in 13th Annual Conference of the EuroMed Academy of Business (EMAB), Unbekannt/undefiniert.
Sichtmann, C. (Redakteur*in), & Diamantopoulos, A. (Interviewpartner*in). (2020). Was Spitzenforscher motiviert Abschlussarbeiten zu betreuen. Multimediale Veröffentlichung
Szöcs, I., & Miska, C. (2020). Ethics in the Context of Cross-Cultural Management. in B. Szkudlarek, L. Romani, D. V. Caprar, & J. S. Osland (Hrsg.), The SAGE Handbook of Contemporary Cross-Cultural Management Sage Publications Ltd..
Kryvinska, N., Kaczor, S., & Strauss, C. (2020). Enterprises’ Servitization in the First Decade: Retrospective Analysis of Back-End and Front-End Challenges. Applied Sciences, 10(8), [2957]. https://doi.org/10.3390/app10082957
Schlegelmilch, B. B., & Szöcs, I. (2020). Rethinking Business Responsibility in a Global Context: Challenges to Corporate Social Responsibility, Sustainability and Ethics. Springer International Publishing. CSR, Sustainability, Ethics & Governance
Metsola, J., Leppäaho, T., Paavilainen-Mäntymäki, E., & Plakoyiannaki, E. (2020). Process in family business internationalisation: The state of the art and ways forward. International Business Review, 29(2), [101665]. https://doi.org/10.1016/j.ibusrev.2020.101665
Bauer, C., Schmid, K. S., & Strauss, C. (2020). An Open Model for Researching the Role of Culture in Online Self-Disclosure. in 51st Hawaii International Conference on System Sciences (HICSS 2018) (Band 1, S. 216-225). Curran Associates. Proceedings of the Annual Hawaii International Conference on System Sciences https://doi.org/10.24251/HICSS.2018.460
Leppäaho, T., Plakoyiannaki, E., Kampouri, K., & Paavilainen-Mäntymäki, E. (2020). The case study in family business: current perspectives and suggestions for the future. in Handbook of Qualitative Research Methods for Family Business (S. 161-190). Edward Elgar Publishing. https://doi.org/10.4337/9781788116459.00015
van Osselaer, S. M. J., Fuchs, C., Schreier, M., & Puntoni, S. (2020). The Power of Personal. Journal of Retailing, 96(1), 88-100. https://doi.org/10.1016/j.jretai.2019.12.006
Diamantopoulos, A., Arslanagic-Kalajdzic, M., & Moschik, N. (2020). Are Consumers' Minds or Hearts Guiding Country of Origin Effects? Conditioning Roles of Need for Cognition and Need for Affect. Journal of Business Research, 108, 487-495. https://doi.org/10.1016/j.jbusres.2018.10.020
Lego, T., Mladenow, A., & Strauss, C. (2020). Assessment of eCall’s Effects on the Economy and Automotive Industry. in N. Kryvinska, & M. Greguš (Hrsg.), Data-Centric Business and Applications (Band 30, S. 409-431). Springer. Lecture Notes on Data Engineering and Communications Technologies https://doi.org/10.1007/978-3-030-19069-9_16
Glaser, M., & Reisinger, H. (2020). Branding the Story: Avoiding Ad-Product Detachment in Narrative Ads. in Proceedings for the 49th EMAC Conference
Puntoni, S., Granulo, A., & Fuchs, C. (2020). Consumer Preferences For Human Versus Robotic Labor: the Role of Symbolic Consumption. Advances in Consumer Research, 48, 1052-1057. https://www.acrwebsite.org/volumes/2662097/volumes/v48/NA-48
Busse, V., Strauss, C., & Gregus, M. (2020). Cooperative Decision Making in Crowdfunding – Applying Theory of Behavior and Exemplary Empirical Validation. in Y. Luo (Hrsg.), Cooperative Design, Visualization, and Engineering: 17th International Conference, CDVE 2020, Bangkok, Thailand, October 25–28, 2020 (S. 93-103). Springer International Publishing AG . Lecture Notes in Computer Science Band 12341 https://doi.org/10.1007/978-3-030-60816-3_11
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