Aktuelles
Studium
Forschung
27.09.2022
12.04.2022
Publikationen
Zeige Ergebnisse 493 - 495 von 567
Younas, M., Awan, I., Kryvinska, N., Strauss, C., & Van Thanh, D. (2016). Preface. in M. Younas, I. Awan, N. Kryvinska, C. Strauss, & V.-T. Do (Hrsg.), Mobile Web and Intelligent Information Systems: 13th International Conference, MobiWIS 2016, Vienna, Austria, August 22-24, 2016, Proceedings (1. Aufl., S. V-VI). Springer.
Davvetas, V., & Diamantopoulos, A. (2016). Regretting your Brand-Self? The Moderating Role of Consumer-Brand Identification on Consumer Responses to Purchase Regret. in Proceedings of the 7th European Marketing Academy Regional Conference
Garaus, M., & Wagner, U. (2016). Retail shopper confusion: Conceptualization, scale development, and consequences. Journal of Business Research, 69(9), 3459 - 3467. https://doi.org/10.1016/j.jbusres.2016.01.040
Zeige Ergebnisse 493 - 495 von 567