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23.11.2020
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Szöcs, I., Montanari, M. G., & Zambaldi, F. (2023). The Price of Corporate Social (Ir)Responsibility: Consumers’ Willingness to Pay for Domestic vs. Foreign Brands and the Role of Consumers Dispositions. in Proceedings of the European Marketing Academy EMAC.
Boric, S., & Strauss, C. (2023). User Reactions and Localization in the Video Game Industry: Developer and Publisher Dominances and Regional Release Date and Review Text Specifics. in N. Kryvinska, M. Gregus, & S. Fedushko (Hrsg.), Developments in Information and Knowledge Management Systems for Business Applications (Band 6, S. 53-97). Springer Science and Business Media Deutschland GmbH. Studies in Systems, Decision and Control Band 466 https://doi.org/10.1007/978-3-031-27506-7_3
Leppäaho, T., Jack, S. L., & Plakoyiannaki, E. (2022). Network Mechanisms in the Entry and Post-Entry Phases of Internationalization: Evidence from Finnish Family Firms. British Journal of Management, 33(4), 1991-2008. https://doi.org/10.1111/1467-8551.12564
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