aktuelle Publikationen (ab 2015)


2023


Boric, S., & Strauss, C. (2023). User Reactions and Localization in the Video Game Industry: Developer and Publisher Dominances and Regional Release Date and Review Text Specifics. in N. Kryvinska, M. Gregus, & S. Fedushko (Hrsg.), Developments in Information and Knowledge Management Systems for Business Applications (Band 6, S. 53-97). Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-3-031-27506-7_3

2022


Fuchs, C., Kaiser, U., Schreier, M., & van Osselaer, S. M. J. (2022). The value of making producers personal. Journal of Retailing, 98(3), 486-495. https://doi.org/10.1016/j.jretai.2021.10.004

Strauss, C., Cuzzocrea, A., Kotsis, G., Tjoa, A. M., & Khalil, I. (Hrsg.) (2022). Database and Expert Systems Applications - 33rd International Conference, DEXA 2022 Vienna, Austria, August 22–24, 2022, Proceedings, Part I. Springer Nature Switzerland AG. Lecture Notes in Computer Science Band 13426 https://doi.org/10.1007/978-3-031-12423-5

Strauss, C., Cuzzocrea, A., Kotsis, G., Tjoa, A. M., & Khalil, I. (Hrsg.) (2022). Database and Expert Systems Applications - 33rd International Conference, DEXA 2022 Vienna, Austria, August 22–24, 2022, Proceedings, Part II. Springer Nature Switzerland AG. Lecture Notes in Computer Science Band 13427 https://doi.org/10.1007/978-3-031-12426-6

Strauss, C., & Cuzzocrea, A. (2022). Preface. in C. Strauss, A. Cuzzocrea, G. Kotsis, A. M. Tjoa, & I. Khalil (Hrsg.), Database and Expert Systems Applications: 33rd International Conference, DEXA 2022, Vienna, Austria, August 22–24, 2022, Proceedings, Part II (S. v-vi). Springer Nature Switzerland AG.

Strauss, C., & Cuzzocrea, A. (2022). Preface - DEXA 2022 (Band II). in C. Strauss, A. Cuzzocrea, G. Kotsis, A. M. Tjoa, & I. Khalil (Hrsg.), Database and Expert Systems Applications: 33rd International Conference, DEXA 2022, Vienna, Austria, August 22–24, 2022, Proceedings, Part II (S. 5-6). Springer Nature Switzerland AG. https://doi.org/10.1007/978-3-031-12426-6

Galizzi, G., & Plakoyiannaki, E. (2022). The Dark Side of Network Embeddedness in International Business: A Systematic Review and Integrative Framework. in Proceedings of the 10th International Conference on Contemporary Marketing Issues (ICCMI)

Matarazzo, M., Diamantopoulos, A., & Raff, A. (2022). Can “Buy Local” Campaigns in Times of COVID Backfire? A Reactance Theory Perspective. in Proceedings of the 51st Annual Conference of the European Marketing Academy

Mainolfi, G., Diamantopoulos, A., De Nisco, A., Oduro, S., & Milivojevic, D. (2022). Country Stereotypes as Mediators of the Countervailing Influences of Consumer Xenocentrism and Animosity on Purchase Behaviors. in Proceedings of the 51st Annual Conference of the European Marketing Academy

Szöcs, I., Diamantopoulos, A., & Luburic, G. (2022). What Drives Brand Stereotypes? Investigating the Role of Consumer Characteristics on Brand Warmth and Brand Competence. in Proceedings of the 51st Annual Conference of the European Marketing Academy