aktuelle Publikationen (ab 2015)
Zeige Ergebnisse 81 - 100 von 441
2022
Welch, C., Paavilainen-Mäntymäki, E., Piekkari, R., & Plakoyiannaki, E. (2022). Reconciling theory and context: How the case study can set a new agenda for international business research. Journal of International Business Studies, 53(1), 4-26. https://doi.org/10.1057/s41267-021-00484-5
Matarazzo, M., Diamantopoulos, A., & Maack, M. (2022). Does Consumer Xenocentrism Have a Dark Side? Its Impact on Compulsive Buying and Brand Addiction. Beitrag in International Marketing Trends Conference 2022, Rome, Italien.
Misischia, C. V., Pöcze, F., & Strauss, C. (2022). Chatbots in customer service: Their relevance and impact on service quality. Procedia Computer Science, 201, 421-428. https://doi.org/10.1016/j.procs.2022.03.055
Kotsis, G., Wacha, T., & Strauss, C. (2022). Collaborating with Newcomers – An Empirical Usability Study on Zoom. in Y. Luo (Hrsg.), Cooperative Design, Visualization, and Engineering: 19th International Conference, CDVE 2022, Virtual Event, September 25–28, 2022, Proceedings (S. 147-157). Springer. Lecture Notes in Computer Science Band 13492 https://doi.org/10.1007/978-3-031-16538-2_15
Glaser, M., & Reisinger, H. (2022). Don't Lose Your Product in Story Translation: How Product-Story Link in Narrative Advertisements Increases Persuasion. Journal of Advertising, 51(2), 188-205. https://doi.org/10.1080/00913367.2021.1973623
Voelz, A., Hafner, P., & Strauss, C. (2022). Expert Opinions on Smart Retailing Technologies and Their Impacts. Journal of Data Intelligence, 3(2), 278–296. https://doi.org/10.26421/JDI3.2-5
Flunger, R., Mladenow, A., & Strauss, C. (2022). Game Analytics—Business Impact, Methods and Tools. in Studies in Systems, Decision and Control (S. 601-617). Springer Science and Business Media Deutschland GmbH. Studies in Systems, Decision and Control Band 377 https://doi.org/10.1007/978-3-030-77916-0_19
Auer-Srnka, K., & Zotlöterer, P. R. (2022). Kundenbindung in B2B-Märkten am Beispiel der It-Branche in Österreich. in S. Kirchmayr, M. Miernicki, A. Weilinger, & A. Wimmer (Hrsg.), Handbuch Kundenbindungs- und Loyalitätsprogramme (1. Auflage Aufl., S. 37-57). Facultas.
Hasko, R., Hasko, O., Strauss, C., & Vyshnevska, S. (2022). MEdOps - Medical Education with Emphasis on Robotics. in N. Shakhovska, S. Chretien, I. Izonin, & J. Campos (Hrsg.), IDDM 2022 Informatics & Data-Driven Medicine: Proceedings of the 5th International Conference on Informatics & Data-Driven Medicine (Band 3302, S. 266-271). CEUR Workshop Proceedings https://ceur-ws.org/Vol-3302/short13.pdf
Galizzi, G., & Plakoyiannaki, E. (2022). Network (Over)embeddedness in International Business: A Systematic Review and Integrative Framework. in Proceedings of the 48th EIBA Annual Conference 2022
Strauss, C., & Cuzzocrea, A. (2022). Preface. in C. Strauss, A. Cuzzocrea, G. Kotsis, A. M. Tjoa, & I. Khalil (Hrsg.), Database and Expert Systems Applications: 33rd International Conference, DEXA 2022, Vienna, Austria, August 22–24, 2022, Proceedings, Part I (S. v-vi). Springer International Publishing. Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) Band 13426 Information Systems and Applications, incl. Internet/Web, and HCI https://doi.org/10.1007/978-3-031-12423-5
Makri, K., Leri, I., & Plakoyiannaki, E. (2022). Reshoring: A Multi-disciplinary Literature Review and a Future Research Agenda. in Proceedings of the 36th British Academy of Management (BAM) Conference
Makri, K., Leri, I., & Plakoyiannaki, E. (2022). Reshoring Literature: Analyzing the Past and Present to Predict the Future. in Proceedings of the 48th EIBA Annual Conference
Posch, L., Mladenow, A., & Strauss, C. (2022). Reward-based Crowdfunding: successful signaling from an entrepreneur. CEUR Workshop Proceedings, 3171, 999-1014. http://ceur-ws.org/Vol-3171/paper72.pdf
Boric, S., & Strauss, C. (2022). Systematic Retrieval and Analysis of Heterogenous Online Retail Platform Data to Support Customer Targeting in Gaming Business. in N. Kryvinska, & M. Greguš (Hrsg.), Developments in Information & Knowledge Management for Business Applications (1 Aufl., S. 479-504). Springer International Publishing AG . Studies in Systems, Decision and Control Band 420 https://doi.org/10.1007/978-3-030-95813-8_19
Szöcs, I., & Montanari, M. G. (2022). The “Dark Side” of CSR: Brands’ Irresponsible Business Practices and Consumers’ Price Responses. in Proceedings of the EMAC Annual Conference. Budapest
Izonin, I., Tkachenko, R., Shakhovska, N., Ilchyshyn, B., Greguš, M., & Strauss, C. (2022). Towards Data Normalization Task for the Efficient Mining of Medical Data. 480-484. Beitrag in 12th International Conference on Advanced Computer Information Technologies (ACIT).
Izonin, I., Ilchyshyn, B., Tkachenko, R., Gregus, M., Shakhovska, N., & Strauss, C. (2022). Towards Data Normalization Task for the Efficient Mining of Medical Data. in 2022 12th International Conference on Advanced Computer Information Technologies (S. 480-484). IEEE. International Conference on Advanced Computer Information Technologies https://doi.org/10.1109/ACIT54803.2022.9913112
Boric, S., & Strauss, C. (2022). What turns a Freemium Player into a Paying Player. Journal of Data Intelligence, 3(2), 201-217.
2021
Szöcs, I., & Micevski, M. (2021). Corporate Responsibility as an Effective Marketing Practice for Improving Consumers` Brand Evaluations - Critical Overview, New Insights, and Future Directions. in S. Markovic, C. Sancha, & A. Lindgreen (Hrsg.), Handbook of Sustainability-Driven Strategy in Practice (S. 79-93). Edward Elgar Publishing. https://doi.org/10.4337/9781789908350
Zeige Ergebnisse 81 - 100 von 441