How to increase a salesperson's charisma: Assessing the influence of charisma on customer responses
- Autor(en)
- Sandra Pauser, Udo Wagner
- Organisation(en)
- Institut für Rechnungswesen, Innovation und Strategie
- Publikationsdatum
- 2017
- Peer-reviewed
- Ja
- ÖFOS 2012
- 502019 Marketing
- Schlagwörter
- Link zum Portal
- https://ucrisportal.univie.ac.at/de/publications/how-to-increase-a-salespersons-charisma-assessing-the-influence-of-charisma-on-customer-responses(e5fa0458-6493-42b1-a12c-051264d000ba).html