The Impact of Salespeople Stereotypes on Behavior: The Role of Customer Orientation and Customer Types: An Abstract
- Autor(en)
- Ilona Szöcs, Milena Micevski, Selma Kadic-Maglajlic
- Organisation(en)
- Institut für Marketing und International Business
- Externe Organisation(en)
- Copenhagen Business School
- DOI
- https://doi.org/https://static1.squarespace.com/static/648893d9cbee3c0b58b73264/t/66ead5e2a10a3c2cae567449/1726666212162/AMS+WMC+Proceedings+2024+Front+Matter%2BTOC%2BAbstracts_Fritzi.pdf
- Publikationsdatum
- 2024
- Peer-reviewed
- Ja
- ÖFOS 2012
- 502019 Marketing
- Schlagwörter
- Link zum Portal
- https://ucrisportal.univie.ac.at/de/publications/the-impact-of-salespeople-stereotypes-on-behavior-the-role-of-customer-orientation-and-customer-types-an-abstract(6401226e-9212-4e51-abb5-c670734b0a30).html