The Impact of Salespeople Stereotypes on Behavior: The Role of Customer Orientation and Customer Types: An Abstract

Autor(en)
Ilona Szöcs, Milena Micevski, Selma Kadic-Maglajlic
Organisation(en)
Institut für Marketing und International Business
Externe Organisation(en)
Copenhagen Business School
Publikationsdatum
2024
Peer-reviewed
Ja
ÖFOS 2012
502019 Marketing
Schlagwörter
Link zum Portal
https://ucrisportal.univie.ac.at/de/publications/6401226e-9212-4e51-abb5-c670734b0a30