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Stoian, M.-C., Dimitratos, P., & Plakoyiannaki, E. (2017). Knowledge Dimensions of Micromultinational Enterprises: An Interpretive Approach across Managers and Advisers. Beitrag in 44th Academy of International Business, Reading, Großbritannien / Vereinigtes Königreich.
Kadić-Maglajlić, S., Arslanagic-Kalajdzic, M., Micevski, M., Michaelidou, N., & Nemkova, E. (2017). Controversial Advert Perceptions in SNS Advertising: The Role of Ethical Judgement and Religious Commitment. Journal of Business Ethics, 141(2), 249-265. https://doi.org/10.1007/s10551-015-2755-5
Garaus, M., Wagner, U., & Bäck, A. (2017). The effect of media multitasking on advertising message effectiveness. Psychology & Marketing, 34(2), 138-156. https://doi.org/10.1002/mar.20980
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