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18.11.2019
15.06.2020
Publikationen
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Micevski, M., Halkias, G., & Herz, M. (2019). Multiple Consumer Identities and the Crossover Effect of the EU Identity in Predicting Domestic and Foreign Product Preferences. Journal of Business Research, 104(Nov), 622-631. https://doi.org/10.1016/j.jbusres.2018.11.026
Micevski, M., Dewsnap, B., Cadogan, J., Kadić-Maglajlić, S., & Boso, N. (2019). Sales Intra-Functional Flexibility: Its Relationship to Performance and Moderating Effects on Role Stressors. Journal of Business Research, 104, 552-562. https://doi.org/10.1016/j.jbusres.2018.12.021
Kolbl, Z., Arslanagic-Kalajdzic, M., & Diamantopoulos, A. (2019). Stereotyping Global Brands: Is Warmth More Important Than Competence? Journal of Business Research, 104(Nov), 614-621. https://doi.org/10.1016/j.jbusres.2018.12.060
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