Aktuelles

Publikationen

Bourdin, D., & Sichtmann, C. (2019). The Impact of Service Employee Accents Eliciting Positive Versus Negative Stereotypes on Customer Participation. in Proceedings of the 6th French-Austrian-German Workshop on Consumer Behavior

Bourdin, D., & Sichtmann, C. (2019). The Influence of Employee Accent on Customer Participation in Services. in Proceedings of the 10th EMAC Regional Conference