Aktuelles

Publikationen

Micevski, M., Sichtmann, C., & Artner, S. (2017). The Role of the Cultural Match of Customer and Employee for the Service Satisfaction of Immigrants. in Proceedings of the 46th European Marketing Academy Conference

Diamantopoulos, A., Arslanagic-Kalajdzic, M., & Schischlik, N. (2017). Thinking or Feeling? The Moderating Role of Information Processing Modes on Country-of-Origin Effects. in Proceedings of the 46th European Marketing Academy Conference

Foltean, F., Wagner, U., & Veghes, C. (2017). Welcome to the 8th EMAC Regional Conference. in Bridging the Marketing Theory/Practice Gap and the Competitiveness of New Europe