Consumer xenocentrism: a systematic literature review
- Autor(en)
- Merve Vardarsuyu, Sofia-Christina Papadopoulos, Michela Matarazzo, Adamantios Diamantopoulos
- Organisation(en)
- Universität Wien
- Externe Organisation(en)
- Kütahya Dumlupınar Üniversitesi, Università degli Studi „Guglielmo Marconi“
- Journal
- International Marketing Review
- Band
- 42
- ISSN
- 0265-1335
- Publikationsdatum
- 2025
- Peer-reviewed
- Ja
- ÖFOS 2012
- 502019 Marketing
- Link zum Portal
- https://ucrisportal.univie.ac.at/de/publications/fcf9f0f2-9584-48aa-b224-312d9282995f