Consumer xenocentrism: a systematic literature review

Author(s)
Merve Vardarsuyu, Sofia-Christina Papadopoulos, Michela Matarazzo, Adamantios Diamantopoulos
Organisation(s)
University of Vienna
External organisation(s)
Kutahya Dumlupinar University, Università degli Studi „Guglielmo Marconi“
Journal
International Marketing Review
Volume
42
ISSN
0265-1335
Publication date
2025
Peer reviewed
Yes
Austrian Fields of Science 2012
502019 Marketing
Portal url
https://ucrisportal.univie.ac.at/en/publications/fcf9f0f2-9584-48aa-b224-312d9282995f