Consumer Behavior - Konsumentenverhalten (Digitale Serie)
- Author(s)
- Katharina Auer-Zotlöterer, Claudia Resch
- Organisation(s)
- Department of Marketing and International Business, Dean's office of the Faculty of Business, Economics and Statistics
- Publication date
- 2025
- Austrian Fields of Science 2012
- 502019 Marketing
- Sustainable Development Goals
- SDG 12 - Responsible Consumption and Production
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/619cbfd1-52ed-4f40-aed8-666a5a92ca40