Emotions and Consumption Experiences: An Interplay of Emotional States and Consumer Identity

Author(s)
Georgia Stavraki, I. Anninou, V Pitardi, Maria Emmanouela Plakogiannaki
Organisation(s)
Department of Marketing and International Business
External organisation(s)
University of Surrey
Journal
European Journal of Marketing
Volume
59
Pages
240-271
ISSN
0309-0566
DOI
https://doi.org/10.1108/EJM-02-2023-0129
Publication date
02-2023
Peer reviewed
Yes
Austrian Fields of Science 2012
502044 Business management
Portal url
https://ucrisportal.univie.ac.at/en/publications/112681ae-e4e8-43f6-bf88-2e5120606ff9