Aktuelles
Studium
Forschung
18.11.2019
15.06.2020
Publikationen
Zeige Ergebnisse 1 - 3 von 528
Guhl, D., Paetz, F., Wagner, U., & Wedel, M. (2024). Predicting and Optimizing Marketing Performance in Dynamic Markets. OR Spectrum. https://doi.org/10.1007/s00291-024-00755-1
Plakoyiannaki, M. E., Paavilainen-Mäntymäki, E., Hassett, M., Liesch, P. W., Andersson, U., & Rose, E. L. (2024). Time Matters: Rethinking the Role of Time in the Philosophical, Conceptual and Methodological Domains of International Business. Journal of World Business, 59(2), [Article 101521]. https://doi.org/10.1016/j.jwb.2024.101521
Domuța, A. D., Libal, O., & Strauss, C. (2024). Health and Fitness Apps: An Analysis of Gamification Elements in Austria. in N. Shakhovska, M. Kovac, I. Izonin, & S. Chretien (Hrsg.), IDDM 2023 Informatics & Data-Driven Medicine 2023 (Band 3609, S. 103-114). CEUR-WS.org. https://ceur-ws.org/Vol-3609/paper9.pdf
Zeige Ergebnisse 1 - 3 von 528